Mike Keane Digital Marketing

FIXED-PRICE SERVICES | NO LONG-TERM CONTRACTS | NO SURPRISES

Get one experienced person to connect your website, search visibility and advertising around your business goals.

When your marketing feels busy but progress is unclear

You might be updating your website, posting on social media or paying for ads, yet still be unsure which activity is bringing in the right enquiries. For a small business, time and budget are limited. Every marketing task needs a reason behind it.

I help you look at what is happening now, identify the most useful opportunities and choose a practical order of work. That could mean improving a page that already gets traffic, fixing how enquiries are tracked, strengthening your search visibility or making a paid campaign more focused.

You do not need to take on every channel at once. We start with your goals, your customers and the resources you actually have.

Digital marketing services shaped around your goals

The right mix depends on what your business sells, who you need to reach and where potential customers are dropping away. We can focus on one immediate problem or connect several areas into a wider plan.

Strategy and planning

Work out who you want to reach, what you want them to do and which marketing activities deserve your time and budget.

Website and design

Make your website clearer, easier to use and better at turning interested visitors into enquiries or customers.

SEO and local visibility

Help the right people find your business when they search for your services, including customers in the areas you serve.

Google Ads and social advertising

Reach potential customers through focused campaigns, with attention to search intent, creative, landing pages and results.

Content and social media

Create useful messages and content that answer customer questions, build trust and support your wider marketing goals.

Analytics and improvement

Understand how people find and use your website, which activities produce enquiries and where you can improve.

You can start with a defined project, get guidance while you do the work yourself, or choose ongoing support as your needs grow.

Choose the level of support that suits your business

Some businesses need help with one clear task. Others want guidance as they build their own marketing capability, or a partner who can manage work month after month. You can start at the level that fits your goals, time and budget.

Fixed-price services

Choose a defined piece of work with a clear scope and price. This is a practical starting point when you know what needs attention, such as an audit, campaign setup or local SEO improvement.

Done With You guidance

Stay hands-on while getting expert advice, feedback and help setting priorities. This suits owners and small teams who can implement the work but want a clearer plan and someone to turn to when decisions get difficult.

Ongoing Marketing Partnerships

Get consistent help with your website and marketing over time. Choose the level of support that fits your needs, from maintaining and improving what you have to coordinating SEO, advertising and wider marketing activity.

How we get started

1. Tell me about your business

We discuss what you sell, who your customers are, what you have tried and what you want your marketing to achieve.

2. Identify the priority

I review the relevant parts of your website and marketing activity. Together, we decide which opportunity or problem deserves attention first.

3. Choose a practical way forward

You receive a clear recommendation. That might be a fixed-price service, guidance while you implement the work, or an ongoing partnership. We agree the scope before any work begins.

You will know what we are working on, why it matters and how we will judge progress.

Who you’ll work with

I’m Mike Keane, an independent digital marketer and designer based in County Cavan. I work directly with small businesses on strategy, websites, search visibility, advertising and measurement.

My experience includes marketing and design work for dental care, home care, energy, tools and equipment businesses. I also bring a practical business perspective from years of running hands-on work and dealing directly with customers.

I hold a Master’s degree in Digital Marketing, a BSc in Digital Technology, Design & Innovation, and a postgraduate qualification in Graphic Design. I use that mix of commercial, creative and analytical skills to make recommendations your business can actually put into practice.

Frequently asked questions

Where should a small business start with digital marketing?

Start with a clear goal and an understanding of how customers currently find and contact you. Improving an existing website page or enquiry process may be more useful than adding a new channel. The Marketing Service Planner can help you identify a sensible first step.

Do I need to use SEO, social media and paid ads?

No. The right channels depend on your customers, your goals and the time and budget you can commit. We can focus on the activities most relevant to your business.

Can you help if I already have a website or marketing provider?

Yes. I can review what is currently in place, identify opportunities and work with your existing team or provider where appropriate.

Do I have to commit to ongoing support?

No. You can begin with a fixed-price service or a focused piece of advice. If ongoing support would be useful, we can discuss the partnership options.

How will we know whether the work is helping?

We agree relevant measures at the outset. Depending on your goals, these may include qualified enquiries, sales, website conversions, search visibility or advertising performance.